作者观点:
创新研报 | Digital Advertising Trends in 2024
Alexander Li
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报告探讨了2024年数字广告趋势,重点关注自动化和简化创意如何帮助企业与客户在其首选渠道上进行接触。报告提供了关键见解,其中包括广告商将更多投资注入社交媒体、优先考虑社交媒体渠道、利用动画等。报告表明,自动化和人工智能将塑造2024年数字广告的形态。
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