创新研报 | 2024麦肯锡中国汽车消费者洞察报告
新米财经
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创新研报 | 2024麦肯锡中国汽车消费者洞察报告
新米财经
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2024麦肯锡中国汽车消费者调研报告显示，中国消费者在购车时的升级需求明显，价格战效果甚微。报告总结了六大特征，包括电动汽车势不可挡、自动驾驶风光无两等。
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