Yiyao Lin 专栏 Runwise.co https://runwise.co/author/yiyao/ 10+万创新者参与的前沿创新社区 Mon, 08 Apr 2024 03:37:15 +0000 zh-CN hourly 1 https://wordpress.org/?v=6.4.3 https://runwise.oss-accelerate.aliyuncs.com/sites/15/2020/04/cropped-公司移动端-logo-2-32x32.png Yiyao Lin 专栏 Runwise.co https://runwise.co/author/yiyao/ 32 32 创新案例｜蔚来汽车如何逆袭：销量激增的背后策略 https://runwise.co/digital-growth/22868.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e8%2594%259a%25e6%259d%25a5%25e6%25b1%25bd%25e8%25bd%25a6%25e9%2594%2580%25e9%2587%258f%25e5%25a2%259e%25e9%2595%25bf104%25ef%25bc%2581%25e8%2594%259a%25e6%259d%25a5%25e7%2594%25a8%25e6%2588%25b7%25e5%25a2%259e%25e9%2595%25bf%25e7%25ad%2596%25e7%2595%25a5%25e6%2598%25af%25e4%25bb%2580%25e4%25b9%2588%25ef%25bc%259f https://runwise.co/digital-growth/22868.html#respond Mon, 28 Nov 2022 14:48:00 +0000 https://runwise.co/?p=22868 特斯拉价格战劲敌面前，蔚来如何以104%的惊人销量增长闯出一条生路？本文深入分析了蔚来用户增长策略：从品牌曝光、试驾体验到售后服务的全链路演变，探讨了蔚来的AARRR增长漏斗及其通过增长黑客方法所实施的精准策略。揭示蔚来在激烈的竞争中如何保持领先以及在用户体验上不断刷新高度。

创新案例｜蔚来汽车如何逆袭：销量激增的背后策略最先出现在Runwise.co。

]]> https://runwise.co/digital-growth/22868.html/feed/ 0 案例分析：火遍全美的蓝樽咖啡如何进行用户教育？与瑞幸咖啡大有不同 https://runwise.co/dtc/4431.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e6%25a1%2588%25e4%25be%258b%25e5%2588%2586%25e6%259e%2590%25ef%25bc%259a%25e7%2581%25ab%25e9%2581%258d%25e5%2585%25a8%25e7%25be%258e%25e7%259a%2584%25e8%2593%259d%25e6%25a8%25bd%25e5%2592%2596%25e5%2595%25a1%25e5%25a6%2582%25e4%25bd%2595%25e8%25bf%259b%25e8%25a1%258c%25e7%2594%25a8%25e6%2588%25b7%25e6%2595%2599%25e8%2582%25b2 https://runwise.co/dtc/4431.html#respond Fri, 04 Nov 2022 01:40:00 +0000 http://runwise.co/?p=4431 过去的17年里，蓝樽咖啡已经从一家咖啡馆摇身一变成为了一个非常成功的电商品牌、一个专业咖啡市场的领导者。而蓝樽的用户教育 ，是指得每一个内用营销人学习的。整个营销案例中，每个环节展示着诚意并树立品牌形象。它一直围绕着“教育用户”—无论你是否会成为它的顾客，它都为你提供价值。

案例分析：火遍全美的蓝樽咖啡如何进行用户教育？与瑞幸咖啡大有不同最先出现在Runwise.co。

]]> https://runwise.co/dtc/4431.html/feed/ 0 入门指南｜提升团队协作：解决团队沟通障碍的五大策略 https://runwise.co/applied-leadership/communication-influence/6163.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%259b%25a2%25e9%2598%259f%25e6%25b2%259f%25e9%2580%259a%25e6%2595%2588%25e7%258e%2587%25e4%25bd%258e%25e7%259a%2584-5-%25e4%25b8%25aa%25e5%258e%259f%25e5%259b%25a0%25e5%2592%258c%25e9%25ab%2598%25e6%2595%2588%25e7%259a%2584%25e5%259b%25a2%25e9%2598%259f%25e5%2590%2588%25e4%25bd%259c%25e6%258a%2580%25e5%25b7%25a7 https://runwise.co/applied-leadership/communication-influence/6163.html#respond Fri, 07 Oct 2022 07:20:00 +0000 https://runwise.co/?p=6163 团队沟通是提高效率，推动创新的关键。然而，个人问题，团队问题，远程沟通问题，文化壁垒和接受反馈问题等，可能会成为团队沟通的阻碍。本文提出有效的团队沟通技巧，详情介绍五大常见的问题以及解决方案，帮助提升团队沟通和协作效率。

入门指南｜提升团队协作：解决团队沟通障碍的五大策略最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/communication-influence/6163.html/feed/ 0 “美版滴滴”Lyft打造便捷的UI色彩风格系统 https://runwise.co/applied-leadership/design-thinking/7108.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e7%25be%258e%25e7%2589%2588%25e6%25bb%25b4%25e6%25bb%25b4lyft%25e6%2589%2593%25e9%2580%25a0%25e4%25be%25bf%25e6%258d%25b7%25e7%259a%2584ui%25e8%2589%25b2%25e5%25bd%25a9%25e9%25a3%258e%25e6%25a0%25bc%25e7%25b3%25bb%25e7%25bb%259f https://runwise.co/applied-leadership/design-thinking/7108.html#comments Sun, 02 Oct 2022 01:43:00 +0000 http://runwise.co?p=7108&preview=true 如何统一公司众多设计师迥异的设计色彩风格？ 如果你已意识到迥异的风格会影响到公司的发展或正为此问题困扰，那么花3分钟阅读美版“滴滴”Lyft如何通过三个步骤打造便捷的UI色彩系统。

“美版滴滴”Lyft打造便捷的UI色彩风格系统最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/7108.html/feed/ 1 入门指南｜如何通过同理心地图深入洞察用户需求？掌握六步法的入门指南 https://runwise.co/applied-leadership/design-thinking/33141.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%2585%25a5%25e9%2597%25a8%25e6%258c%2587%25e5%258d%2597-%25e5%2585%25ad%25e4%25b8%25aa%25e6%25ad%25a5%25e9%25aa%25a4%25ef%25bc%258c%25e6%2595%2599%25e4%25bd%25a0%25e5%25a6%2582%25e4%25bd%2595%25e5%2588%259b%25e5%25bb%25ba%25e5%2592%258c%25e8%25bf%2590%25e7%2594%25a8%25e5%2590%258c%25e7%2590%2586%25e5%25bf%2583 https://runwise.co/applied-leadership/design-thinking/33141.html#respond Sun, 14 Aug 2022 04:11:00 +0000 https://upskill.pro/?p=8483 探索同理心地图的六步制作流程，一种强大的工具，能够让你深入用户的情感世界，准确捕捉他们的需求和痛点。我们提供一份详尽的入门指南，教你如何通过同理心地图加强与目标用户的连接，从而为你的产品和服务提供更精准的价值定位。

入门指南｜如何通过同理心地图深入洞察用户需求？掌握六步法的入门指南最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/33141.html/feed/ 0 入门指南｜在产品创新全周期中如何融入设计思维、精益创业和敏捷开发来提高3-5X效能 https://runwise.co/product-innovation/16258.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%25a6%2582%25e4%25bd%2595%25e7%25bb%2593%25e5%2590%2588%25e6%2595%258f%25e6%258d%25b7%25e3%2580%2581%25e8%25ae%25be%25e8%25ae%25a1%25e6%2580%259d%25e7%25bb%25b4%25e5%2592%258c%25e7%25b2%25be%25e7%259b%258a%25e5%2588%259b%25e4%25b8%259a%25e8%25ae%25be%25e8%25ae%25a1%25e4%25ba%25a7%25e5%2593%2581 https://runwise.co/product-innovation/16258.html#respond Mon, 08 Aug 2022 02:47:00 +0000 https://runwise.co?p=16258&preview=true 如何更好进行产品开发和创新？所有公司的产品团队经常会激烈地讨论如何实现产品创新。本文介绍如何结合敏捷管理、设计冲刺、精益创业、设计思维这4种产品创新方法产品开发和创新，更好解决客户问题。

入门指南｜在产品创新全周期中如何融入设计思维、精益创业和敏捷开发来提高3-5X效能最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/16258.html/feed/ 0 旅游电子商务公司优化用户体验的8个技巧 https://runwise.co/product-innovation/product-design/6047.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e6%2597%2585%25e6%25b8%25b8%25e7%2594%25b5%25e5%25ad%2590%25e5%2595%2586%25e5%258a%25a1%25e5%2585%25ac%25e5%258f%25b8%25e4%25bc%2598%25e5%258c%2596%25e7%2594%25a8%25e6%2588%25b7%25e4%25bd%2593%25e9%25aa%258c%25e7%259a%25848%25e4%25b8%25aa%25e6%258a%2580%25e5%25b7%25a7 https://runwise.co/product-innovation/product-design/6047.html#comments Tue, 01 Mar 2022 17:45:55 +0000 https://runwise.co/?p=6047 优化产品设计是每个产品团队，每位产品经理高度重视的。但如何优化产品设计呢？本文详细分析了Booking.com的优化设计案例，看大公司是如何从现状研究、痛点分析，解决方案提升用户体验。

旅游电子商务公司优化用户体验的8个技巧最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/product-design/6047.html/feed/ 3 创新技巧｜全球领先机票搜索平台产品经理如何做好用户访谈？ https://runwise.co/applied-leadership/design-thinking/1560.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%2585%25a8%25e7%2590%2583%25e9%25a2%2586%25e5%2585%2588%25e6%259c%25ba%25e7%25a5%25a8%25e6%2590%259c%25e7%25b4%25a2%25e5%25b9%25b3%25e5%258f%25b0%25e4%25ba%25a7%25e5%2593%2581%25e7%25bb%258f%25e7%2590%2586%25e5%25a6%2582%25e4%25bd%2595%25e5%2581%259a%25e5%25a5%25bd%25e7%2594%25a8%25e6%2588%25b7%25e8%25ae%25bf%25e8%25b0%2588 https://runwise.co/applied-leadership/design-thinking/1560.html#comments Tue, 22 Feb 2022 06:26:22 +0000 http://zhima-shop.com/?p=1560 工作中我们经常会进行用户访谈，了解用户真实的需求和感受，然而很多人却将“访谈”做成了“问答”，把用户的行为喜欢和个人偏好全部都问了一遍，最终却对我们需求的定义和产品的改进收效甚微。全球旅行搜索平台SKyscanner产品经理通过案例告诉我们都应该学学警察的用户访谈技巧 ，若能将其运用到用户访谈定可事半功倍。

创新技巧｜全球领先机票搜索平台产品经理如何做好用户访谈？最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/1560.html/feed/ 3 3步提高产品会议效率和员工满意度 https://runwise.co/applied-leadership/design-thinking/7117.html#utm_source=rss&utm_medium=rss&utm_campaign=3%25e6%25ad%25a5%25e6%258f%2590%25e9%25ab%2598%25e4%25ba%25a7%25e5%2593%2581%25e4%25bc%259a%25e8%25ae%25ae%25e6%2595%2588%25e7%258e%2587%25e5%2592%258c%25e5%2591%2598%25e5%25b7%25a5%25e6%25bb%25a1%25e6%2584%258f%25e5%25ba%25a6 https://runwise.co/applied-leadership/design-thinking/7117.html#respond Mon, 22 Apr 2019 09:12:27 +0000 http://runwise.co?p=7117&preview=true 哈佛商学院教授南希·科恩说美国一半的会议都没有成效，因为会议目标目标流程不明确。他警告说，安排这么多会议是需要付出商业成本的。身为领导者如何设计高效产品会议流程关乎企业商业成本和参会人员会议满意度，3步骤学会高效会议流程：用设计思维开会，关注参与者注意力，将会议落实到行动。

3步提高产品会议效率和员工满意度最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/7117.html/feed/ 0 5个产品方法提升千禧一代用户认同感 https://runwise.co/product-innovation/6359.html#utm_source=rss&utm_medium=rss&utm_campaign=5%25e4%25b8%25aa%25e4%25ba%25a7%25e5%2593%2581%25e6%2596%25b9%25e6%25b3%2595%25e6%258f%2590%25e5%258d%2587%25e5%258d%2583%25e7%25a6%25a7%25e4%25b8%2580%25e4%25bb%25a3%25e7%2594%25a8%25e6%2588%25b7%25e8%25ae%25a4%25e5%2590%258c%25e6%2584%259f https://runwise.co/product-innovation/6359.html#comments Thu, 17 Sep 2020 08:57:45 +0000 http://runwise.co?p=6359&preview=true 千禧一代产品设计必须走非常规路线，要求企业必须通过相关的热点话题，愿景陈述塑造企业独特的品牌形象，并积极承担社会责任并将其与产品很好的结合，给予一定精神奖励和及时反馈，并创造归属感等方式吸引他们消费，一旦成功抓住他们的注意，他们将会成为你产品的最忠实的用户。

5个产品方法提升千禧一代用户认同感最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/6359.html/feed/ 2 移动端参与新框架：认可—兴趣—转化（AIC）part2 https://runwise.co/applied-leadership/design-thinking/21739.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e7%25a7%25bb%25e5%258a%25a8%25e7%25ab%25af%25e5%258f%2582%25e4%25b8%258e%25e6%2596%25b0%25e6%25a1%2586%25e6%259e%25b6%25ef%25bc%259a%25e8%25ae%25a4%25e5%258f%25af-%25e5%2585%25b4%25e8%25b6%25a3-%25e8%25bd%25ac%25e5%258c%2596%25ef%25bc%2588aic%25ef%25bc%2589part2 https://runwise.co/applied-leadership/design-thinking/21739.html#respond Tue, 17 Dec 2019 05:44:36 +0000 https://runwise.co/?p=21739 我们常用“用户日活量”（DUA）或者“用户月活量”（MUA）来作为衡量 用户活跃度 的指标。如何区别出不同用户的活跃程度？这个全新的 AIC 框架能够帮到你。

移动端参与新框架：认可—兴趣—转化（AIC）part2最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/21739.html/feed/ 0 H&M的设计冲刺实践-智能语音家装设计师 https://runwise.co/product-innovation/design-sprint/21375.html#utm_source=rss&utm_medium=rss&utm_campaign=hm%25e7%259a%2584%25e8%25ae%25be%25e8%25ae%25a1%25e5%2586%25b2%25e5%2588%25ba%25e5%25ae%259e%25e8%25b7%25b5-%25e6%2599%25ba%25e8%2583%25bd%25e8%25af%25ad%25e9%259f%25b3%25e5%25ae%25b6%25e8%25a3%2585%25e8%25ae%25be%25e8%25ae%25a1%25e5%25b8%2588 https://runwise.co/product-innovation/design-sprint/21375.html#respond Thu, 05 Dec 2019 07:25:49 +0000 https://runwise.co/?p=21375 不知道如何设计自己的家？厌倦了传统的视觉交互界面？现在你可以试试与HM的产品HM Home对话，它就像一个在你身边的设计师朋友，让你在轻松的交谈中获得它给你提出的设计建议。

H&M的设计冲刺实践-智能语音家装设计师最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/design-sprint/21375.html/feed/ 0 10个产品设计误区，千万别踩雷啦！ https://runwise.co/applied-leadership/design-thinking/6691.html#utm_source=rss&utm_medium=rss&utm_campaign=10%25e4%25b8%25aa%25e4%25ba%25a7%25e5%2593%2581%25e8%25ae%25be%25e8%25ae%25a1%25e8%25af%25af%25e5%258c%25ba%25ef%25bc%258c%25e5%258d%2583%25e4%25b8%2587%25e5%2588%25ab%25e8%25b8%25a9%25e9%259b%25b7%25e5%2595%25a6%25ef%25bc%2581 https://runwise.co/applied-leadership/design-thinking/6691.html#respond Fri, 19 Apr 2019 04:34:20 +0000 http://runwise.co?p=6691&preview=true J·尼尔森“当我再次使用你的产品时：请不要让我思考”。避免产品设计误区最好的方法就是提前知道坑在哪里。有句古话说得好，“良好的设计是显而易见的”。避免设计出无人问津的产品，我们总结了10个雷区。

10个产品设计误区，千万别踩雷啦！最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/6691.html/feed/ 0 如何制作一个好原型 https://runwise.co/applied-leadership/design-thinking/8781.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%25a6%2582%25e4%25bd%2595%25e5%2588%25b6%25e4%25bd%259c%25e4%25b8%2580%25e4%25b8%25aa%25e5%25a5%25bd%25e5%258e%259f%25e5%259e%258b https://runwise.co/applied-leadership/design-thinking/8781.html#respond Tue, 31 Dec 2019 09:52:17 +0000 https://upskill.pro/?p=8781 原型设计是一个迭代过程，它让你能够对设计进行评估和测试。制作原型能带来很多好处： 原型能够提供相当丰富的反馈 原型能够帮助向利益相关者阐明想法和概念 原型能够节 […]

如何制作一个好原型最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/8781.html/feed/ 0 传统行业敏捷转型案例丨美国大超市Target的3大阻碍 https://runwise.co/agile-transformation/8353.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e4%25bc%25a0%25e7%25bb%259f%25e8%25a1%258c%25e4%25b8%259a%25e6%2595%258f%25e6%258d%25b7%25e8%25bd%25ac%25e5%259e%258b%25e6%25a1%2588%25e4%25be%258b%25e4%25b8%25a8%25e7%25be%258e%25e5%259b%25bd%25e5%25a4%25a7%25e8%25b6%2585%25e5%25b8%2582target%25e7%259a%25843%25e5%25a4%25a7%25e9%2598%25bb%25e7%25a2%258d https://runwise.co/agile-transformation/8353.html#respond Sun, 28 Apr 2019 09:09:12 +0000 http://runwise.co/?p=8353 对于希望时刻紧跟用户需求和行业趋势的传统公司来说，采用敏捷开发非常关键。不过仅有敏捷远远不够，只有解决敏捷开发常伴随的三大阻碍，企业才能充分发挥敏捷的力量。

传统行业敏捷转型案例丨美国大超市Target的3大阻碍最先出现在Runwise.co。

]]> https://runwise.co/agile-transformation/8353.html/feed/ 0 产品经理如何为谷歌浏览器进行产品优化 https://runwise.co/product-innovation/product-design/7669.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e4%25ba%25a7%25e5%2593%2581%25e7%25bb%258f%25e7%2590%2586%25e5%25a6%2582%25e4%25bd%2595%25e4%25b8%25ba%25e8%25b0%25b7%25e6%25ad%258c%25e6%25b5%258f%25e8%25a7%2588%25e5%2599%25a8%25e8%25bf%259b%25e8%25a1%258c%25e4%25ba%25a7%25e5%2593%2581%25e4%25bc%2598%25e5%258c%2596 https://runwise.co/product-innovation/product-design/7669.html#comments Wed, 24 Apr 2019 06:55:02 +0000 http://runwise.co?p=7669&preview=true 新版本谷歌浏览器在界面上做了不少优化，但在用户体验上还有很多提升的空间。产品经理从这个角度出发，设计了对谷歌浏览器产品优化的解决方案。本文主要讲述谷歌产品经理其中2次产品故事。

产品经理如何为谷歌浏览器进行产品优化最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/product-design/7669.html/feed/ 1 如何提高设计冲刺效率|附评分卡模板 https://runwise.co/product-innovation/design-sprint/14782.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%25a6%2582%25e4%25bd%2595%25e6%258f%2590%25e9%25ab%2598%25e8%25ae%25be%25e8%25ae%25a1%25e5%2586%25b2%25e5%2588%25ba%25e6%2595%2588%25e7%258e%2587%25e9%2599%2584%25e8%25af%2584%25e5%2588%2586%25e5%258d%25a1%25e6%25a8%25a1%25e6%259d%25bf https://runwise.co/product-innovation/design-sprint/14782.html#respond Sat, 07 Nov 2020 15:48:47 +0000 https://runwise.co/?p=14782 如果你参加过Design Sprint设计冲刺活动，你肯定能够理解周五下午4点钟那种精疲力竭的感觉。如何提高设计冲刺效率？美国一家创业咨询机构Voltage Control公司已经开发出更有效、更便捷的记录方法，帮助团队提高冲刺效率。

如何提高设计冲刺效率|附评分卡模板最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/design-sprint/14782.html/feed/ 0 互联网重提内容为王？学Netflix（奈飞）做好内容营销 https://runwise.co/dtc/4857.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e4%25ba%2592%25e8%2581%2594%25e7%25bd%2591%25e9%2587%258d%25e6%258f%2590%25e5%2586%2585%25e5%25ae%25b9%25e4%25b8%25ba%25e7%258e%258b%25ef%25bc%259f%25e5%25ad%25a6netflix%25ef%25bc%2588%25e5%25a5%2588%25e9%25a3%259e%25ef%25bc%2589%25e5%2581%259a%25e5%25a5%25bd%25e5%2586%2585%25e5%25ae%25b9%25e8%2590%25a5%25e9%2594%2580 https://runwise.co/dtc/4857.html#respond Thu, 12 Mar 2020 06:44:49 +0000 https://runwise.co/?p=4857 超前点播引起众多网友不满。而同是视频行业的Netflix奈飞如何做成知识付费的流媒体巨头？Netflix究竟如何做好内容营销？内容为王时代下，在线视频行业生存战的关键在此揭晓。

互联网重提内容为王？学Netflix（奈飞）做好内容营销最先出现在Runwise.co。

]]> https://runwise.co/dtc/4857.html/feed/ 0 IBM高级设计师用3招教你做产品原型设计 https://runwise.co/product-innovation/product-design/7614.html#utm_source=rss&utm_medium=rss&utm_campaign=ibm%25e9%25ab%2598%25e7%25ba%25a7%25e8%25ae%25be%25e8%25ae%25a1%25e5%25b8%2588%25e7%2594%25a83%25e6%258b%259b%25e6%2595%2599%25e4%25bd%25a0%25e5%2581%259a%25e4%25ba%25a7%25e5%2593%2581%25e5%258e%259f%25e5%259e%258b%25e8%25ae%25be%25e8%25ae%25a1 https://runwise.co/product-innovation/product-design/7614.html#respond Wed, 24 Apr 2019 06:21:41 +0000 http://runwise.co?p=7614&preview=true 你花无数个小时构思产品原型设计，到了投入生产才发现完全忘记放上标识？为了提升你的设计能力，你需要专注于交互设计。本文IBM设计师用自己的经验以及案例介绍如何让我们的原型更有真实感。

IBM高级设计师用3招教你做产品原型设计最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/product-design/7614.html/feed/ 0 最佳实践 | 通过敏捷招聘提高成功率 https://runwise.co/agile-transformation/agile-team/33149.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e6%259c%2580%25e4%25bd%25b3%25e5%25ae%259e%25e8%25b7%25b5-%25e9%2580%259a%25e8%25bf%2587%25e6%2595%258f%25e6%258d%25b7%25e6%258b%259b%25e8%2581%2598%25e6%258f%2590%25e9%25ab%2598%25e6%2588%2590%25e5%258a%259f%25e7%258e%2587 https://runwise.co/agile-transformation/agile-team/33149.html#respond Mon, 26 Oct 2020 16:47:02 +0000 https://upskill.pro/?p=13602 问题 为什么我们的招聘总是快不起来？ 花了几个星期的时间，好不容易为紧缺岗位找到了一份不错的候选人简历。约他前来面试，初次沟通，过往业绩很亮眼，言辞之间说的都是 […]

最佳实践 | 通过敏捷招聘提高成功率最先出现在Runwise.co。

]]> https://runwise.co/agile-transformation/agile-team/33149.html/feed/ 0 产品创新 | 《产品路线图》作者浓缩的5个产品线路要素 https://runwise.co/product-innovation/26219.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e3%2580%258a%25e4%25ba%25a7%25e5%2593%2581%25e8%25b7%25af%25e7%25ba%25bf%25e5%259b%25be%25e3%2580%258b%25e4%25bd%259c%25e8%2580%2585%25e6%25b5%2593%25e7%25bc%25a9%25e7%259a%25845%25e4%25b8%25aa%25e4%25ba%25a7%25e5%2593%2581%25e7%25ba%25bf%25e8%25b7%25af%25e8%25a6%2581%25e7%25b4%25a0 https://runwise.co/product-innovation/26219.html#comments Thu, 18 Apr 2019 10:18:41 +0000 http://runwise.co?p=6337&preview=true 本文是《产品路线图》作者C. 陶德.隆巴尔多详细介绍—产品路线图不是产品功能的简单罗列，而是产品战略的原型图。它包含愿景、业务目标、时间框架、免责声明、主题等五个要素。

产品创新 | 《产品路线图》作者浓缩的5个产品线路要素最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/26219.html/feed/ 2 创新工具 | 如何提高用户活跃度？AIC-APP用户活跃度分析模型 https://runwise.co/applied-leadership/design-thinking/21601.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%2588%259b%25e6%2596%25b0%25e5%25b7%25a5%25e5%2585%25b7%25e4%25bb%258b%25e7%25bb%258d%25e4%25b8%2580%25ef%25bc%259aaic-app%25e7%2594%25a8%25e6%2588%25b7%25e6%25b4%25bb%25e8%25b7%2583%25e5%25ba%25a6%25e5%2588%2586%25e6%259e%2590%25e6%25a8%25a1%25e5%259e%258b https://runwise.co/applied-leadership/design-thinking/21601.html#respond Fri, 13 Dec 2019 04:32:31 +0000 https://runwise.co/?p=21601 我们常用”用户日活量“或者“用户月活量”来作为衡量用户活跃度的指标。可是，在统计活跃量时，不同用户的活跃程度是不一样的。如何区别出不同的额活跃程度？这个全新的AIC框架能够帮到你。

创新工具 | 如何提高用户活跃度？AIC-APP用户活跃度分析模型最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/21601.html/feed/ 0 总结那些在中国失败的外企：eBay败走中国的原因 https://runwise.co/product-innovation/product-strategy/23539.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e6%2580%25bb%25e7%25bb%2593%25e9%2582%25a3%25e4%25ba%259b%25e5%259c%25a8%25e4%25b8%25ad%25e5%259b%25bd%25e5%25a4%25b1%25e8%25b4%25a5%25e7%259a%2584%25e5%25a4%2596%25e4%25bc%2581%25ef%25bc%259aebay%25e8%25b4%25a5%25e8%25b5%25b0%25e4%25b8%25ad%25e5%259b%25bd%25e7%259a%2584%25e5%258e%259f%25e5%259b%25a0 https://runwise.co/product-innovation/product-strategy/23539.html#respond Fri, 17 Jan 2020 09:58:05 +0000 https://runwise.co/?p=23539 在走向国际之前，中国科技公司一直都致力于抢占国内市场，并与进入中国市场的美国公司竞争。eBay就是一个在中国市场落败的美国公司，本文分析了eBay中国失败的原因。

总结那些在中国失败的外企：eBay败走中国的原因最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/product-strategy/23539.html/feed/ 0 用户画像案例丨产品用例设计多个用户故事 https://runwise.co/applied-leadership/design-thinking/1548.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e7%2594%25a8%25e6%2588%25b7%25e7%2594%25bb%25e5%2583%258f%25e6%25a1%2588%25e4%25be%258b%25e4%25b8%25a8%25e4%25ba%25a7%25e5%2593%2581%25e7%2594%25a8%25e4%25be%258b%25e8%25ae%25be%25e8%25ae%25a1%25e5%25a4%259a%25e4%25b8%25aa%25e7%2594%25a8%25e6%2588%25b7%25e6%2595%2585%25e4%25ba%258b https://runwise.co/applied-leadership/design-thinking/1548.html#respond Tue, 15 Sep 2020 13:26:53 +0000 http://zhima-shop.com/?p=1548 以用户为中心的产品设计，最实用的方法就是生成用例。用例设身处地考虑用户的问题，而不是在脱离真实使用场景的情况下夸夸其谈。本文介绍1个用户画像案例帮助产品经理确保核心要点。

用户画像案例丨产品用例设计多个用户故事最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/1548.html/feed/ 0 如何创建用户画像 https://runwise.co/applied-leadership/design-thinking/8356.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%25a6%2582%25e4%25bd%2595%25e5%2588%259b%25e5%25bb%25ba%25e7%2594%25a8%25e6%2588%25b7%25e7%2594%25bb%25e5%2583%258f https://runwise.co/applied-leadership/design-thinking/8356.html#respond Fri, 27 Dec 2019 03:47:50 +0000 https://upskill.pro/?p=8356 建立 用户画像 不是浪费时间吗？有必要吗？ 用户画像完全为了在你的团队中更好地理解用户，建立用户的同理心。 对于战略制定和产品设计而言，收集各种各样的用户数据是 […]

如何创建用户画像最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/8356.html/feed/ 0 大英博物馆:在博物馆里进行设计冲刺 https://runwise.co/product-innovation/design-sprint/21957.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%25a4%25a7%25e8%258b%25b1%25e5%258d%259a%25e7%2589%25a9%25e9%25a6%2586%25e5%259c%25a8%25e5%258d%259a%25e7%2589%25a9%25e9%25a6%2586%25e9%2587%258c%25e8%25bf%259b%25e8%25a1%258c%25e8%25ae%25be%25e8%25ae%25a1%25e5%2586%25b2%25e5%2588%25ba https://runwise.co/product-innovation/design-sprint/21957.html#respond Fri, 20 Dec 2019 04:06:35 +0000 https://runwise.co/?p=21957 设计冲刺是一个解决复杂问题的好方法，越来越多的科技公司开始尝试运用设计冲刺。博物馆一直被大家视为老古板，与创新沾不上边。作为“老古板”的代表， 大英博物馆的设计冲刺 ，很有代表性。

大英博物馆:在博物馆里进行设计冲刺最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/design-sprint/21957.html/feed/ 0 微软设计师干货：3大App消息推送模式及适用场景 https://runwise.co/product-innovation/product-design/7545.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e5%25be%25ae%25e8%25bd%25af%25e8%25ae%25be%25e8%25ae%25a1%25e5%25b8%2588%25e5%25b9%25b2%25e8%25b4%25a7%25ef%25bc%259a3%25e5%25a4%25a7app%25e6%25b6%2588%25e6%2581%25af%25e6%258e%25a8%25e9%2580%2581%25e6%25a8%25a1%25e5%25bc%258f%25e5%258f%258a%25e9%2580%2582%25e7%2594%25a8%25e5%259c%25ba%25e6%2599%25af https://runwise.co/product-innovation/product-design/7545.html#respond Wed, 24 Apr 2019 03:05:21 +0000 http://runwise.co?p=7545&preview=true App消息推送是产品功能中较为复杂的一个，微软产品设计师在这篇文章中跟大家分享不同的消息推送模式及适用场景，希望大家在选取合适的App消息推送模式时，能有更加明 […]

微软设计师干货：3大App消息推送模式及适用场景最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/product-design/7545.html/feed/ 0 产品规划 | 为什么产品规划难做？很有可能是这5个问题 https://runwise.co/applied-leadership/design-thinking/6219.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e4%25b8%25ba%25e4%25bb%2580%25e4%25b9%2588%25e4%25ba%25a7%25e5%2593%2581%25e8%25a7%2584%25e5%2588%2592%25e9%259a%25be%25e5%2581%259a%25ef%25bc%259f%25e5%25be%2588%25e6%259c%2589%25e5%258f%25af%25e8%2583%25bd%25e6%2598%25af%25e8%25bf%25995%25e4%25b8%25aa%25e9%2597%25ae%25e9%25a2%2598 https://runwise.co/applied-leadership/design-thinking/6219.html#comments Thu, 18 Apr 2019 03:08:01 +0000 http://runwise.co/?p=6219 产品规划对于团队来说非常重要；在产品规划图的指引下，团队成员都能够明确自己的职责，而不会为接下来该做什么感到迷茫。但是超过半数的产品规划中途流产，使得功能和想法未能如愿实现。

产品规划 | 为什么产品规划难做？很有可能是这5个问题最先出现在Runwise.co。

]]> https://runwise.co/applied-leadership/design-thinking/6219.html/feed/ 1 产品创新 | 顶尖设计师 3 个 原型设计训练技巧 https://runwise.co/product-innovation/6704.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e9%25a1%25b6%25e5%25b0%2596-ux-%25e8%25ae%25be%25e8%25ae%25a1%25e5%25b8%2588-elaine-tran-%25e7%259a%2584-3-%25e4%25b8%25aa%25e5%258e%259f%25e5%259e%258b%25e8%25ae%25be%25e8%25ae%25a1%25e8%25ae%25ad%25e7%25bb%2583%25e6%258a%2580%25e5%25b7%25a7 https://runwise.co/product-innovation/6704.html#respond Tue, 06 Oct 2020 15:36:44 +0000 http://runwise.co?p=6704&preview=true 每个设计师几乎都会思考，如何成为更优秀的设计师。有一些思维倾向是要避开的，比如：过度思考、作茧自缚、分心。而刻意训练，能够让一个人用更少的时间，做出更好的作品。本文将介绍3个原型设计训练技巧，通过快速原型设计训练，你也可以培养出快速解决问题、验证假设的能力！

产品创新 | 顶尖设计师 3 个 原型设计训练技巧最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/6704.html/feed/ 0 产品创新 | 设计产品清单，让用户第一眼就爱上你的产品 https://runwise.co/product-innovation/7447.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e8%25ae%25be%25e8%25ae%25a1%25e4%25ba%25a7%25e5%2593%2581%25e6%25b8%2585%25e5%258d%2595%25ef%25bc%258c%25e8%25ae%25a9%25e7%2594%25a8%25e6%2588%25b7%25e7%25ac%25ac%25e4%25b8%2580%25e7%259c%25bc%25e5%25b0%25b1%25e7%2588%25b1%25e4%25b8%258a%25e4%25bd%25a0%25e7%259a%2584%25e4%25ba%25a7%25e5%2593%2581 https://runwise.co/product-innovation/7447.html#comments Tue, 23 Apr 2019 10:58:10 +0000 http://runwise.co?p=7447&preview=true 新用户注册后的引导是让用户完成任务的最简单方式，也是引导用户的最佳办法，这里总结了印象笔记Evernote、Quora、Godday、Honey、Arttable的5中用户引导清单，教你如何让用户第一眼就爱上你的产品。

产品创新 | 设计产品清单，让用户第一眼就爱上你的产品最先出现在Runwise.co。

]]> https://runwise.co/product-innovation/7447.html/feed/ 1 产品创新 | 5个步骤设计一张让客户轻松掏钱买单的支付表单 https://runwise.co/product-innovation/6225.html#utm_source=rss&utm_medium=rss&utm_campaign=%25e8%25ae%25be%25e8%25ae%25a1%25e4%25b8%2580%25e5%25bc%25a0%25e8%25ae%25a9%25e5%25ae%25a2%25e6%2588%25b7%25e8%25bd%25bb%25e6%259d%25be%25e6%258e%258f%25e9%2592%25b1%25e4%25b9%25b0%25e5%258d%2595%25e7%259a%2584%25e6%2594%25af%25e4%25bb%2598%25e8%25a1%25a8%25e5%258d%2595 https://runwise.co/product-innovation/6225.html#respond Thu, 18 Apr 2019 03:55:22 +0000 http://runwise.co/?p=6225 购物车里 70% 的商品最后都不会被买下来，而这其中 28% 的商品是因为结账过程耗时太久而被顾客放弃的。 企业希望人们花钱。这意味着为某样东西付费应该是整个用 […]

产品创新 | 5个步骤设计一张让客户轻松掏钱买单的支付表单最先出现在Runwise.co。

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